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MentorBox Podcast


Aug 27, 2018

“YouTube is the most affordable film school you can get.” - Will Giovacchini

(click to tweet)

We check email, message our friends, and scroll through social media.

This is the story of us using our smartphones. But the camera inside a smartphone offers something far greater than what we’re using it for. We can actually shoot professional quality visual content (photo and video) with just a few taps on our smartphone’s screen.

On today’s episode of The MentorBox Podcast, we are joined by videographer, photographer, and visual artist—Will Giovacchini to discuss visual language. In this conversation, Will unpacks the audio, photo, and video technology of today, and what’s required to get the best visual content possible.

Tune in to this discussion to learn how to harness the power inside of your iPhone to make your business or personal brand pop on the Internet.

You can see more of Will’s work on his Instagram here

“If you see something that you really like—whether it’s a photo or a video—try to copy it. - Will Giovacchini”

(click to tweet)

Points to Keep In Mind

  • Nikon and Canon are releasing mirrorless cameras this year
  • Tackle the language of composition when first learning visual art
  • Try to replicate what you enjoy watching
  • Use your phone if the delivery is for a phone-centric medium (Instagram, Facebook ads, etc.)
    • The export quality on a phone will not look good on bigger screens
  • Purchase a mic for your phone to increase the sound quality on video