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MentorBox Podcast


Aug 16, 2018

“Our goal would often become: what do we need to do in the next 3 months to not have to call our parents to bail us out.” - Tyler Gage

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Some companies are started in a vacuum.

The founders draw up a business plan, seek out investment, and go to market on the gamble that their idea will fit into the market. And then there are the companies that constantly push their product  to the public, and iterate based on consumer feedback.

Which company does better?

On today’s episode of The MentorBox Podcast, we are joined by entrepreneur, author and speaker—Tyler Gage to discuss how he built RUNA, his beverage company that specializes in organic clean energy drinks from the Amazonian guayusa tea leaf. He is also the author of Fully Alive: Using the Lessons of the Amazon to Live Your Mission in Business and Life.

Listen to this episode to hear how Tyler uses wisdom from the Amazon and start-up success to bring innovation and inspiration to growing organizations.

You can order Fully Alive here

“I’m a big believer that if you have a good product—there are few more effective tools than getting someone to try it.” - Tyler Gage

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Points to Keep In Mind

  • Set 90-day goals as a way to avoid the paralysis of thinking too far ahead
  • Give your fears space to allow them to open up
  • Seek out initial investments from friends and family
  • Socially responsible companies can seek out grants for funding
  • Be scrappy when starting your company by using the resources around you
  • Upon wakeup, try to ground yourself in the real world before using technology
  • Channel your inner curiosity rather than trying to ‘find your passion’